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Best Practices for The Perfect Ecommerce Hero Image

February 18, 2022

The hero image is the first thing visitors see when arriving at your ecommerce site’s homepage. While it may seem fairly simple, it is highly […] …read more

The Anatomy of the Perfect Ecommerce About Us Page

February 16, 2022

The About Us page is a pretty standard page for ecommerce stores, but how often do brands really take the time to make it an […] …read more

The Perfect Ecommerce Checkout Page

February 9, 2022

Of all the pages on your ecommerce store, the checkout page is one of the most critical. This is no surprise. It’s the last step […] …read more

The Perfect Ecommerce Shopping Cart Page Design

February 4, 2022

Everyone knows that the shopping cart and checkout pages are critical in the conversion process. This is where the sale is closed and also happens […] …read more

What Ecommerce Customer Data Should You Actually Collect and Store?

February 2, 2022

We’ve discussed the importance of owning your ecommerce customer database and storing all of that user information in one place. But even if you do […] …read more

It’s Time to Own Your Customer Database Again

January 19, 2022

Are your customers actually your customers? The answer to that question depends on where you store your customer lists.

In the B2B world, and even in […] …read more

The 5 Golden Multipliers to Grow Your Ecommerce Business

December 17, 2021

There’s no doubt about it, business is complex. But we also see ecommerce business owners overcomplicate it all the time, which leads to overwhelm and […] …read more

The Executive’s Guide to Paid Search Ads for Ecommerce Sites

December 7, 2021

This post is a continuation of our series for ecommerce executives. Whether you’re an ecommerce business owner, corporate-level executive, or ecommerce manager, it’s important to […] …read more

The Ultimate Ecommerce Promotion Launch Checklist

November 19, 2021

For most ecommerce businesses, promotions are essential to hit quarterly revenue goals, keep existing customers happy, and acquire new customers. Whether it’s a major sitewide […] …read more

The 8 Most Important Parts of Your Website to Update for Any Promotion

November 12, 2021

Updated: October 3, 2022

If you’ve been in the ecommerce world for any amount of time, you know that promotions (also called sales) and product launches […] …read more

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    • Post By: Metacake
      The Ecommerce Growth Academy
      September 13, 2022
      The Executive’s Guide to Using SMS Marketing to Grow Ecommerce Sales & Retention

      In the ecommerce space, SMS marketing has quickly shifted from a novel concept to a marketing essential. But not all ecommerce businesses have fully bought …read more

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